Industries We Serve
Industries We Serve
Every business on this page sends crews to job sites, answers phone calls, and books appointments. The system works the same way for all of them — track every lead, tie it to revenue, and show the owner exactly what's working.
One system. Every trade. Real numbers.
Why This Page Exists
A plumber gets emergency calls at 2 AM. A roofer gets insurance referrals after a storm. A fencing contractor gets quote requests from homeowners comparing three bids.
The leads look different — but the question is always the same:
Where did that call come from, what did it cost, and did it turn into a job?
That's what the system answers. For every trade on this page.
The Trades We Work With
Fifteen trades. Five with live client numbers tracked below. The rest running the same system underneath.
Plumbing
The calls come fast. The question is which ones are worth it.
Emergency calls, maintenance requests, "my toilet is overflowing" at midnight — plumbers get volume. The problem is knowing which calls came from ads, which came from Google, and which ones actually booked.
Typical booked job: $400–$1,200 residential, $3K–$25K commercial. We track every call to its source and show you which $400 calls were worth chasing.
Roofing
High-ticket jobs. Long sales cycles. Every lead matters.
A single roofing job can be worth $8K–$25K. Losing even one lead to a slow response or a missed call is expensive. The system gets every lead a response in under 60 seconds and ties every ad dollar to a signed contract.
Typical booked job: $8K–$25K residential, $40K–$120K commercial re-roofs. Average sales cycle: 3–6 weeks from first call to signed contract.
Fencing
Three bids. One job. You need to be first.
Homeowners shopping for fencing almost always get multiple quotes. The business that responds fastest and follows up best wins the job. The system installs speed-to-lead so you're the first call back and shows you exactly what each booked job cost to acquire.
Typical booked job: $3K–$15K residential, $25K–$120K commercial. Win rate jumps 3–5× when you're the first response back.
HVAC
Seasonal spikes, year-round overhead. The math has to work all 12 months.
HVAC businesses live and die by summer and winter. The system builds a lead engine that runs year-round — emergency calls during peaks, maintenance leads during slow months. Every call tracked, every campaign measured against booked revenue.
Typical booked job: $250–$800 repairs, $5K–$15K installs. Off-season maintenance plans turn one-time calls into recurring revenue.
Electrical
Emergency work pays. But only if the phone rings.
Electricians get two kinds of leads: planned projects and emergencies. The system captures both, responds instantly to the urgent ones, and tracks which campaigns drive the high-ticket panel upgrades vs. the small outlet installs.
Typical booked job: $150–$500 service calls, $3K–$8K panel upgrades, $15K+ commercial rewires. Emergency premium: 1.5–2× day rate.
Painting
Competitive market. Thin margins. Every wasted dollar shows.
In a crowded painting market, you can't afford to pay for clicks that don't convert. The system eliminates wasted ad spend, tracks every lead from first click to signed estimate, and shows you which neighborhoods and services are actually producing booked jobs.
Typical booked job: $2K–$6K interior, $4K–$12K exterior, $20K+ commercial. Margin range: 25–40% — wasted ad spend eats it fast.
Landscaping & Hardscaping
Big projects, long timelines. You need to know what's in the pipeline.
A $15,000 patio install doesn't close on the first call. The system tracks the full journey — from the first search to the estimate to the signed contract — so you know what's coming, what it cost to get there, and which marketing channels are feeding the pipeline.
Typical booked job: $5K–$20K maintenance contracts, $15K–$60K hardscape installs, $80K+ full yard transformations. Sales cycle: 2–8 weeks.
General Contracting & Remodeling
Kitchen remodels. Bathroom guts. ADUs. Every project starts with a phone call.
Remodeling leads are high-intent and high-value. The system makes sure none of them slip through the cracks — every inquiry tracked, every missed call recovered, every booked project tied back to the campaign that generated it.
Typical booked job: $25K–$80K kitchens, $15K–$45K baths, $150K+ ADUs. Sales cycle: 4–12 weeks. Every lost lead is a $25K+ hit.
Auto Repair & RV Service
Repeat customers are the engine. But new ones keep it running.
Auto shops know their regulars. The question is: where are the new customers coming from? The system separates new customer calls from returning ones and shows you what each new customer actually cost to acquire.
Typical booked job: $300–$1,500 routine, $2K–$8K major repairs, $5K–$20K RV service. Lifetime customer value: 4–8× first ticket.
Logistics & Drayage
B2B leads are fewer but bigger. Every one needs to be tracked.
A single drayage contract can be worth $4K–$30K. You can't afford to lose leads to broken tracking or slow follow-up. The system ties every inquiry to its source, tracks the sales conversation, and gives you a pipeline number you can actually plan around.
Typical booked job: $4K–$30K per contract, with multi-load accounts worth $50K–$200K/yr. Sales cycle: 2–6 weeks B2B.
Water Damage & Restoration
Emergency-driven. Speed wins. Period.
When someone's basement is flooding, they call the first company that answers. The system installs speed-to-lead that responds in under 60 seconds — text, call, or both — and tracks every emergency lead to the source that sent it. In restoration, the fastest response gets the job.
Typical booked job: $3K–$15K water mitigation, $20K–$80K full restoration, $50K+ commercial losses. Insurance work: 60–80% of revenue.
Pest Control
Recurring revenue depends on the first call.
Pest control is a volume game — get the first appointment, deliver great service, lock in the recurring plan. The system drives and tracks the first contact, measures cost per new customer, and separates one-time calls from recurring revenue potential.
Typical booked job: $150–$400 initial treatment, $40–$80/mo recurring. Annual customer value: $500–$1,200 — recurring beats one-time every time.
Garage Door Repair
High-intent searches. Fast decisions. The ad that shows up first wins.
"Garage door repair near me" is one of the highest-intent searches in home services. The system makes sure your ads show up, your phone rings, and every call is tracked to the keyword that triggered it.
Typical booked job: $200–$600 spring/opener repair, $1.5K–$4K full door install. Average decision time: under 2 hours from first search to booked appointment.
Cleaning Services
Volume-based. Margins are tight. Tracking is everything.
Whether it's residential or commercial, cleaning companies need a steady flow of new bookings at a cost that makes sense. The system tracks every lead source, eliminates the channels that aren't producing, and shows you exactly what each new account costs to land.
Typical booked job: $120–$300 per residential visit, $800–$3K/mo commercial contracts. Lifetime customer value: 8–20× first ticket on recurring plans.
Concrete & Masonry
Big jobs. Fewer leads. Every one has to count.
Concrete and masonry jobs are high-ticket and low-frequency — you might only get 15–20 serious inquiries a month. The system makes sure every single one is captured, responded to fast, and tracked from first contact to signed contract.
Typical booked job: $4K–$15K driveways, $8K–$30K patios & walkways, $50K+ commercial slabs. Sales cycle: 1–4 weeks from estimate to deposit.
See Your Trade?
Let's talk about your numbers.
30 minutes. No pitch deck. We pull up your Google listing, your ads, your competitors — and show you exactly where leads are falling through the cracks.
The Common Thread
Whatever you build, install, repair, or service — your business runs on one number. Cost per booked job. Get that right, and everything else takes care of itself.
Where did the lead come from?
Every call, form fill, and message tracked to its exact source — paid ads, Google listing, organic search, direct. No guessing.
What did it cost?
Cost per lead. Cost per booked job. Blended across every channel. The real number — not the vanity one.
Did it turn into revenue?
Leads tied to booked jobs tied to revenue. Closed-loop. The only metric that matters.
The Honest Pitch
Right now you're paying for traffic and losing most of it before it ever becomes a job on your calendar.
The Strategic Leads System fixes the leak in four places at once — what's bringing people in, what's converting them on the website, what's getting them on the phone, and what's getting them booked. By day 90 you'll know exactly what every dollar produced, and the cost per booked job will be the lowest you've ever seen — because every fix from month 1 is still working for you in month 3.
No pitch deck. No sales rep. 30 minutes, owner to owner — with Michael & Dan.
